With having an audacious journey of bringing flavourful, comforting snacks and beverages to every household in India, Now, Sanjay's dream is to make Haldiram’s synonymous with snack foods and to be a brand of choice in all corners of the world. In the awe of fulfilling this dream, Sanjay is facing a lot of challenges like a lack of proper insights due to the unavailability of real-time field data and therefore, could not take timely decisions.

With this customer story, learn:

  1. Clear visibility on-field sales activities and the regular use of flexible reports mechanism helped them to make calculated decisions based on real-time data.
  2. How SFA app helped them to boost their total calls and productive calls by having a clear understanding of covered outlets & beats.

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