SaaS Platforms are the Perfect Bridge Between Companies and Customers

Today, automation in the marketplace is more of a necessity than a luxury. The dynamic market conditions right now have made organizations realize that the only way to stay relevant is to adapt. Technology has been the most significant change agent leading this evolution. Take for instance the Software as a Service (SaaS) industry; the encouraging response towards cloud-based, modern technology by FMCG companies, consumer goods, hotels, and restaurants has resulted in a meteoric proliferation of subscription-based SaaS products. These platforms are designed to ease out a lot of administrative operations like reservation management, guest engagement, e-invoicing, online food ordering, bulk purchase, cold chain management, food delivery, and much more.

Growing at a 30% CAGR, the $3.5 million Indian Software as a service (SaaS) industry as of date is poised to reach a whopping $13-15 billion by 2025.

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